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2006/6/4

Manager Today

Cover_19 這一期(no.19)經理人月刊有一篇我的專訪. 談的比較偏向是how to blog if you're a manager. 文及元小姐非常用心地整理製作了這個專輯. 內容包含:

◎6個觀察,解讀部落格式的對話祕境:當百萬人一起對話

◎喬敬:建立與顧客的長期關係(Page 1 | Page 2 , 1.8MB | 1.5 MB, PDF)

◎片平秀貴的新行銷論:購買,不是行銷的終點

◎虛擬社群力量大:六千萬名義工替你做行銷 (note: 訪問Gen Kanai)

◎日產新車部落格:回應與引用 人氣創造商機  

◎三越百貨「感動百貨店日記」:找回顧客的部落格

◎通用汽車高階主管部落格:專業熱情 與顧客真實對話

◎波音:挨罵的藍迪日誌   先做了,再力求改善

◎久米信行教戰守則:社長教你撰寫部落格

◎迪士尼值班日誌:訊息暢通 意見交流更快速

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  • This, being a personal web site, and the comments herein, shall be construed to reflect only those views held by the author (Ching Chiao) and not by the author's employer or any other associated organizations.
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